Wednesday 25 March 2015

The Jiggly History Of Jell-O

image credit: Bonita Suraputra

Jell-O is a registered trademark of Kraft Foods for varieties of gelatin desserts, including fruit gels, puddings and no-bake cream pies. In 1897, in LeRoy, New York, carpenter and cough syrup manufacturer, Pearle Bixby Wait trademarked a gelatin dessert, called Jell-O.

He and his wife May added strawberry, raspberry, orange and lemon flavoring to granulated gelatin and sugar. Then in 1899, Jell-O was sold to Orator Woodward, whose Genesee Pure Food Company produced the successful Grain-O health drink. Part of the legal agreement between Woodward and Wait dealt with the similar Jell-O name.

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